Role →Marketing InternTenure →Mar 2023 – Jun 2023Focus →Content marketing, email campaigns, CRM workflows, social templates & campaign operationsScope →Remote SaaS marketing environment, weekly multi-channel deliverables
“Content and CRM campaign support for a SaaS real estate marketing firm.”
Impact Snapshot
10+
Weekly marketing deliverables across content, email & social
7
Long-form blog articles for real estate agent education & acquisition
5
Email sequence assets built for nurture-style campaign support
3+
Social platforms supported — Instagram, Facebook & LinkedIn
1
Remote SaaS marketing workflow supported across content, CRM & campaigns
What I Owned
→Created long-form blog content aligned with real estate agent pain points, lead generation, and client education.
→Developed email and CRM campaign assets for nurture-style workflows.
→Built social templates and content assets for Instagram, Facebook, and LinkedIn.
→Created infographics, reels, graphics, and campaign materials using Canva and Photoshop.
→Organized content briefs, review inputs, and campaign documentation to support remote execution.
→Prepared 10+ weekly deliverables across blog, email, CRM, and social channels.
Problem
Agent Sauce needed consistent marketing content to support acquisition, education, and engagement for real estate professionals.
The challenge was producing useful, campaign-aligned content across multiple channels while keeping messaging consistent across the customer journey.
Task
My task was to support the marketing workflow by creating content and campaign assets across blog, email, CRM, and social channels.
I was responsible for turning campaign topics into clear, educational, and platform-ready materials that could support lead nurturing, audience education, and ongoing content distribution.
Solution
Wrote long-form blog articles on real estate marketing topics — CMA requests, community engagement, agent value, circle prospecting, ChatGPT for agents, recession-proofing, and brand building.
Developed email content for nurture-style campaign flows.
Created social templates and visual assets for Instagram, Facebook, and LinkedIn.
Supported campaign documentation by organizing content requirements, timelines, and review inputs.
Adapted messaging across formats so each asset stayed aligned with the same campaign objective.
Worked remotely with the founder to deliver weekly marketing materials and keep campaign output moving.
Results
Prepared 10+ weekly deliverables across content, email, CRM, and social channels, helping Agent Sauce maintain consistent campaign output in a lean remote SaaS environment.
The work strengthened content consistency across the customer journey, supported acquisition-focused messaging, and improved the organization of campaign materials, briefs, and review inputs.
Agent Sauce gave me early experience translating marketing strategy into weekly campaign assets across multiple channels.
It taught me how blog content, email, CRM, and social assets work together to support customer education, lead nurturing, and acquisition in a SaaS environment.
Want to learn more? I’d be happy to chat – reach me directly here.
